ABOUT
About
Meet
Alicia Macken
This Is How Beauty Secrets Began
“Beauty Secrets By Alicia, founded in the transformative year of 2019 in Omaha, Nebraska, stands as a testament to resilience and passion. Amidst the unprecedented challenges of the Covid-19 lockdown, when the world paused and businesses shuttered, Alicia saw an opportunity for growth and creativity. Committed to turning a period of uncertainty into a journey of professional enhancement, she embarked on an intensive 600-hour online training program at Sassy Wink Academy, guided by the expertise of Amber Arrington. This period of focused learning and development laid the foundation for what Beauty Secrets By Alicia is today: a beacon of beauty and excellence in the world of permanent cosmetics.”
“Driven by a deep passion for microblading and its transformative techniques, my journey in semi-permanent makeup continued to evolve. Seeking to expand my repertoire, I pursued further education with Scalpa Academy, earning certifications in a variety of cutting-edge procedures. These include Ombre Brow, Lip and Eyeliner enhancements, Hairline Microblading, and a thorough grounding in Color Theory. With over 1100 hours dedicated to perfecting my craft in Permanent Makeup (PMU), my commitment to staying abreast of the latest trends and techniques remains unwavering.
In addition to PMU, my expertise extends to hair and skin. I am certified in Donna Bella Hybrid Weft Extensions, a testament to my versatility and skill in hair enhancement. For spray tanning, I hold a certification from Million Dollar Tanning (MDT), ensuring a complete beauty experience that meets the highest standards of excellence.”
Alicia Macken
Founder & Beauty Artist
Unlock the secret to effortless beauty with Beauty Secrets by Alicia, established in 2019 in Omaha, Nebraska. At the heart of our service is Alicia, a dedicated professional who turned the challenging times of the Covid lockdown into an opportunity for growth and mastery. Completing over 600 hours of specialized training with Amber Airington, Alicia has honed her skills to offer you unparalleled microblading services. Whether you’re seeking a natural enhancement or a complete transformation, Alicia’s precision and artistry ensure results that not only meet but exceed your expectations.
She has become a master of her craft, known for excellence in the art of eyebrows and permanent cosmetics. Alicia, who is originally from Omaha, Nebraska, attended Sassy Wink Academy and received her training and license in 2019. Since then, she has provided the city of Columbus and Omaha Nebraska with a wide range of quality, Alicia, a true master in the art of eyebrows and permanent cosmetics, hails from Omaha, Nebraska. Her journey to excellence began at Sassy Wink Academy, where she honed her skills and earned her license in 2019. Since then, Alicia has brought her exceptional talent to both Columbus and Omaha, offering a spectrum of high-quality services in permanent cosmetics. Each client receives a personalized experience, meticulously tailored to their individual needs. Trust in Alicia’s expertise to redefine your beauty with precision and care services and personalized experience that are catered specifically to your needs.
